
Making Marketing Simple for Hotels.
More revenue and reputation growth. Less stress.
I offer three simple ways to help hotels market smarter—for a fraction of the big agency price tag.
TOO MANY HOTELIERS
ARE STRESSED FROM:
Do you feel constantly under pressure to hit revenue goals fast, even though you’re already maxed out trying to manage the 24-7-365 demands of operating a hotel?
PRESSURE
UNCERTAINTY
Do you feel like every marketing decision is a gamble—leaving you unsure, second-guessing, and worried you’re missing key growth opportunities?
Do you feel like you're always starting over—retraining new staff, rebuilding momentum, and struggling to maintain consistency across your marketing team?
LACK OF SUPPORT
You can have powerful marketing and real revenue growth without bloated budgets or payroll.
CHRISTINE MALFAIR, HOTEL CMO - STRATEGIST & ADVISOR
Hi, I’m Christine 👋, and I know something about what you’re dealing with right now. As a former Hotel GM, I understand how challenging it is to grow a hotel’s revenue while juggling guest experience, team management, owner’s expectations, and an ever-changing digital landscape.
Hitting the next level of growth often means developing new marketing strategies, systems, and skills - but most hoteliers don’t have time, team, or budget to figure it all out.
Driving more direct bookings and building a standout reputation, like anything else, takes intention, strategy, and timing. Guessing your way through it—or relying too heavily on OTAs—is exhausting and expensive. But when you follow a proven path guided by someone who’s walked it before, you can set yourself up for long-lasting results.
The good news? You don’t need a massive payroll or high-ticket agency retainer to see real results. I’ve spent the last 10+ years helping independent hotels grow their revenue and reputation with a signature framework - without breaking the bank.
I’ve been where you are, found what works, and’d love to help you get where you want to go. Book a call with me - let’s talk about it.

How We Can Work Together
BOOK A HOTEL
GROWTH CALL
Schedule a time to discuss your hotel, challenges, and big goals.
Let’s discover what’s possible.
Book your 30-minute call now.
GET YOUR
GAME PLAN
Every hotel is different, and cookie-cutter solutions just don’t cut it. From my 3 services, we’ll choose the one that gets you results with your goals, team, and budget in mind.
MORE GROWTH.
LESS GUESSWORK.
With your game plan in place, we’ll work together on smart marketing moves that increase profitable revenue, level up your reputation, and give you peace of mind.
WORDS FROM HOTELIERS LIKE YOU
JOIN the BOOKINGS BOOST
The only hotel marketing newsletter that doesn’t make you want to check out early. 😆
⏲️Guaranteed read time of 4-minute or less because you have guests to wow and OTAs to outsmart.
No fluff, no filler ⛔
All actionable hotel marketing tips with a side of sarcasm, GIFs, and real-life stories.
“I just wanted to let you know how much I enjoy your insights.
You’re head and shoulders above anyone else in this space.In an industry that’s flooded with vanilla, snooze-fest noise, you’re wit and humor is MOST appreciated.”
- C. Falter