Bookings Boost by Christine, Malfair of Malfair Marketing

The newsletter that actually helps hotels improve marketing results and grow revenue.

Join hotel managers, marketers, and DOSMs getting practical ideas to improve visibility, increase direct bookings, and make better marketing decisions without wasting time on fluff.

In your inbox every 2 weeks to help you grow your revenue.

Read by Hoteliers and Hotel Marketers.

A few agencies subscribe too.
We'll assume they're doing research. 😉

Busy hotel teams need a better way to grow revenue

Most hotel teams are not short on ideas. They are short on time, clarity, and confidence in what to do next. 

Traffic is shifting. AI search is changing discovery. Guests compare harder before they book.

And most teams are still expected to do more with the same people and budget. 

Bookings Boost helps cut through the noise and focus on what actually helps a hotel get found, trusted, and booked. 

Featured
44% of AI citations look here. Is your hotel showing up?
44% of AI citations look here. Is your hotel showing up?

For years, hotel blogs were dismissed as outdated and not worth the effort. But AI search has changed the rules. Blog-style articles now make up 44% of Google AI Overview citations, making them one of the most powerful ways for hotels to be discovered online.

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😯AI Search = Website Traffic Drop. Here's What to Do.
😯AI Search = Website Traffic Drop. Here's What to Do.

Organic traffic is down. Before you panic or increase budget, here’s what hotel marketing needs to measure now to protect revenue.

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Is this 25-Year Old OTA Myth Costing You?
Is this 25-Year Old OTA Myth Costing You?

OTAs have all the power.
That belief has shaped hotel marketing for 25 years and it’s costing hotels more than they realize. Here’s why it’s breaking down now.

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👉Here’s where AI visibility actually starts
👉Here’s where AI visibility actually starts

Hotels aren’t being ignored by AI.
They’re being skipped because their marketing isn’t clear enough to understand.

If you’re wondering where AI visibility actually starts and what doesn’t need to change this is your starting point.

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Written by Christine Malfair

Christine is a hotel marketing strategist and former hotel leader who helps independent hotels grow revenue, reduce wasted effort, and improve the systems behind better marketing.

The Bookings Boost is where she shares practical ideas hotel teams can actually use.

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Get practical hotel marketing ideas, sharper strategy, and useful insight delivered every two weeks.

Free. Useful. Easy to leave if it is not for you.